Sales Executive – L4

Standard Overview

A Sales Executive is a sales person working in either the Business to Business or Business to Consumer markets with responsibility to sell a specific product line or service.

They plan their sales activities, lead the end-to-end sales interaction with the customer and manage their sales internally within their organisation.

They will be responsible for retaining and growing a number of existing customer accounts, and generating new business by contacting prospective customers, qualifying opportunities and bringing the sales process to a mutually acceptable close.

Typically, a Sales Executive will deal with a single point of contact for each sale, and will present a pre-considered value proposition. The entire sales process may be completed during a single customer ‘conversation’, or over a series of interactions. 

Facilitation of Assessment

DSW has always had a ‘digital by default’ approach to end-point assessment; this allows us to provide greater flexibility for all stakeholders while reducing fees and our carbon footprint.

• Interviews and presentations are conducted using web conferencing platforms and we’re flexible enough to use a platform of the employer’s choosing when required.
• Written exams, MCQs and Case Studies are carried out online using an invigilated assessment platform
• Portfolios and Projects are submitted to DSW in digital format for assessment
• Our assessments are also administered using an online platform, epaPRO, which provides training providers with access to results, reports and dashboards.

This is all supported by named account managers and operations contacts who are here to support you at each step of the EPA journey.

Assessment Methods

Work-Based Project  

• Selection of project titles to choose from
• Ten weeks to complete a project and prepare a project report
• Project report a maximum of 5,500 words

Presentation with Q&A

• Maximum time allowed for the presentation and Q&A will be 32.5minutes
• It will be made up of a:
• 11 minutes sales pitch
• 5-minute explanation of how to prepare for a sales pitch
• 16.5-minute Q&A session

Professional Discussion Underpinned by a Portfolio of Evidence

• Duration of the professional discussion will be 50 minutes (+10%)
• Portfolio gathered on the programme and submitted at gateway
• A showcase, displaying the best work-based examples of how the apprentice has demonstrated the learning outcomes
• The professional discussion will be structured as follows:
• A 25-minute question and answer
• A 25-minute discussion

For more details, visit the IfATE website.

Grading

There are three graded assessment methods:

• Work-based Project
• Presentation and Q&A
• Professional Discussion

Apprentices must achieve a minimum of a Pass in all three assessment methods to achieve an overall Pass and a Distinction in all three assessment methods to achieve an overall Distinction.

Any Apprentice who resits or retakes an assessment method will have the grade for that assessment capped at a Pass grade unless there are exceptional circumstances accounting for the original fail.

Each assessment method is graded either a Distinction, Pass or Fail as follows:

EPA Component	Fail	Pass	Distinction
Work-based Project	Pass criteria not met	The Apprentice must meet all 33 Pass criteria which are mapped to this assessment method at Pass level.	In addition to the Pass criteria, the Apprentice must meet 10 of the 13 Distinction criteria which are mapped to this assessment method at Distinction level.
Presentation and Q&A	Pass criteria not met	The Apprentice must meet all 12 Pass criteria which are mapped to this assessment method at Pass level.	In addition to the Pass criteria, the Apprentice must meet 5 of the 6 Distinction criteria which are mapped to this assessment method at Distinction level.
Professional Discussion	Pass criteria not met	The Apprentice must meet all 22 Pass criteria which are mapped to this assessment method at Pass level.	In addition to the Pass criteria, the Apprentice must meet 7 of the 9 Distinction criteria which are mapped to this assessment method at Distinction level.

Resources

We provide a range of recourses to support the apprentice, training provider and employer prepare for end-point assessment:

• Overview video (below)
• Toolkit available upon partnering with us
• Service overview
• Relevant webinars

Benefits and Support

DSW is a leading EPAO trusted by some of the UK’s largest employers and apprenticeship training providers to assess apprentices across a portfolio of more than 35 standards.

We combine first-class customer support, leading assessment technology and assessment expertise to deliver an EPA experience which our clients tell us is unequalled.

Our key benefits include:

• Assessor allocated ahead of gateway to guarantee availability and fast turnaround
• Planning meeting scheduled within 1 working day of Gateway
• Results issued within 5 working days
• Competitive pricing, reduced resit fees and no registration fees
• Dedicated account manager and operations contact
• Quality-assured assessors with extensive sector and assessment experience
• Truly collaborative, partnership approach and dedicated DSW human touch support team
• Delivery of a great learner experience with flexibility to accommodate varied learner environments
• Support materials – Guides, toolkits, webinars and use of digital platforms make EPA efficient and easy
• Engaged with other EPAOs and sector bodies to lead the standardisation of assessment methods and raise professional standards