Case Study – Top 5 UK Bank

26 / 01 / 2023

Patrick Hayes

Challenge – Complaint Handling

A top 5 UK bank’s call centre team was miss-categorising a high percentage of customer calls as complaints. Customers were calling for advice, not to complain, but this miss-categorisation led to some form of compensation being paid, with the cost of these calls running into millions of pounds. ​

Solution

After liaising with the FCA, complaints were benchmarked against industry peers and inconsistencies and flaws in the process were found. The client’s L&D team put together a training programme to address these challenges and worked with DSW to source Coaches and Trainers to support training for all call centre and face-to-face teams. ​

Outcomes

The bank’s call KPIs changed from red to green following successful delivery of the training interventions.